Team Portfolios

Meet our team members—expert resources you can work with. See their availability and explore their portfolios.

Founding Team

The founders and partners behind The Good Side. Explore their portfolios to see their expertise and project history.

Available

Mikki Aalto-Ylevä

CEO & Co-founder

“Strategic design transforms products into market leaders”

Founder and strategic designer who helps SaaS companies scale through design.

View CV LinkedIn

Available

Tuomas Kaartoluoma

UX Designer & Co-founder

“Design is not just what it looks like - design is how it works”

Pragmatic UX designer who combines user experience and tech to product growth.

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Available

Aksel Suokas

UX Designer & Partner

“The best user experiences are invisible to the user”

UX designer who focuses on user-centered design, strategy and research.

View CV LinkedIn

Full Booked

Annika Tuominen

UI/UX Designer & Partner

“Creating the coolest designs with the best user experience”

Visual Designer crafting complex UI designs and exceptional user experience.

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Verified Designers

All designers are verified by us through interviews, portfolio reviews, and extensive SaaS experience. Explore their portfolios to see their expertise and the exceptional results they deliver for businesses.

Full Booked

Dũng Nguyen

Principal Product Designer

“My solutions solve real problems for real users”

Award-winning product designer with 10+ years across FinTech, E-Commerce, and TravelTech.

View CV LinkedIn

Available

Antti Latva-Koivisto

Strategy Consultant

“Let's achieve Product-Market Fit through systematic customer problem discovery”

20+ years of product strategy experience, leading discovery for enterprise software.

View CV LinkedIn

Available

Daniel Motta

Product Design Leader

“I'm a designer first - it starts with the craft, and then everything follows”

Product design leader helping startups build award-winning digital experiences that drive growth.

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Full Booked

Erno Tuovinen

Lead Product Designer

“I transform complex B2B challenges into strategic, business-aware design solutions”

Lead designer with deep expertise across the product lifecycle from UX research to UI design.

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Full Booked

Ville Sielunahjo

Chief Design Officer

“Design as a team sport - creating healthcare experiences that surprise users in a good way”

20+ years leading design teams, building systems for complex healthcare domains.

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Available

Sofianna Mäenpää

Product & UX Designer

“Nothing great was ever achieved without enthusiasm — user-centered solutions that truly work for people.”

Product Designer and UX Research Lead specializing in accessibility and user-centered design systems.

View CV LinkedIn

Available

Janne Jylhä

Design Engineer

“I thrive in small and nimble cross-functional teams, love turning complexity into clarity.”

Hybrid UI/UX Designer and Frontend Engineer specializing in scalable design systems and intuitive experiences.

View CV LinkedIn

Available

Celia Casterá

Creative Product Designer

“Design is a vehicle - I help create emotional connections between products and users.”

Designer with 11+ years transforming complex ideas into compelling visual experiences for startups and enterprise.

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Available

Naomi Nguyen

Lead UX Designer

“The Ego is boring - design is problem-solving.”

Seasoned product designer leading UX design for global enterprise solutions and Fortune 500 companies.

View CV LinkedIn

Available

Justina Vengraitytė

Senior Product Designer

“I create solutions that adapt to rapidly developing technology.”

Product designer with 10+ years specializing in design systems, sustainable technology, and user-centered solutions.

View CV LinkedIn

Available

Angelos Arnis

Strategic Designer

“I help organizations amplify the value that designers bring to the table.”

Strategic designer with 14 years in design operations and leadership. Built scalable systems at Posti, Elisa, and Smartly.io.

View CV LinkedIn

Full Booked

Iikka Koistinen

Lead Designer & Founder

“Design excellence through 15+ years of experience in investor relations and enterprise systems.”

Lead Designer with 15+ years specializing in investor relations platforms and enterprise design systems.

View CV LinkedIn

Available

Janne Koivistoinen

Principal Design Engineer

“Building complete systems that combine exceptional design with robust engineering.”

Principal Design Engineer with 20+ years creating digital products. Combines strategic design thinking with frontend engineering to build complete systems.

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Our Work & References

See how our team and verified designers have helped SaaS companies achieve remarkable results through strategic design and user experience optimization.

Eemel.com

Financial management SaaS platform offering invoicing, payroll, time tracking, and automated accounting solutions for small businesses

Key Results:

+55% Weekly Revenue ARR

+622% Media Budget ROI

+46% Average Deal MRR

UX/UI Design

B2B SaaS

Financial Technology

Gebwell

Smart heating technology company providing cloud-based monitoring and control solutions for ground source heat pumps

Key Results:

Enhanced User Experience

Modern Visual Design

Optimized Mobile Interface

UX/UI Design

Smart Energy

IoT Platform

Saarni HRX

Comprehensive HR management platform offering personnel administration, recruitment, performance management, and employee satisfaction measurement tools

Key Results:

Strategic Design Foundation

Components UI Architecture

Unified User Experience

UX/UI Design

HCM Suite

HR Technology

👋 Hi, I'm Mikki

Ready to work with our expert team?

As a co-founder of The Good Side, I've helped 20+ SaaS companies scale through strategic design. Let's discuss how our team and verified designers can transform your product and accelerate your business growth.

Book a Strategy Call

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Trust is earned through work

These companies have trusted us with developing their products.