Hi, I'm Joonas 👋
UX/UI Designer & Product Designer creating ethical user experiences through rigorous testing and sustainable AI implementation strategies.
Currently fully booked
About
Versatile and experienced designer skilled in end-to-end UX. From concept and wireframes to clickable prototypes and pixel-perfect interfaces. Proven track record solving complex problems for startups, NGOs, and Fortune 500 companies. Social scientist with strong background in user research and designing hybrid physical-digital experiences. Consistently acknowledged for clear communication, collaboration, and strong cross-functional team skills.
Work Experience
The Good Side
UX/UI Consultant & Partner
Sep 2025 - Present
The Good Side
UX/UI Consultant & Partner
Sep 2025 - Present
AI for Change Foundation
AI Creative Project Lead
Jul 2025 - Present
AI for Change Foundation
AI Creative Project Lead
Jul 2025 - Present
SIQ Basketball
User Experience Lead
Jan 2024 - Present
SIQ Basketball
User Experience Lead
Jan 2024 - Present
Skinnyfat
UX Designer, Writer, Founder
Dec 2016 - Present
Skinnyfat
UX Designer, Writer, Founder
Dec 2016 - Present
Joonas Ranta
Concept & UX Design
Dec 2013 - Dec 2017
Joonas Ranta
Concept & UX Design
Dec 2013 - Dec 2017
Helsingin Sanomat
Contributing Writer
Jun 2015 - May 2017
Helsingin Sanomat
Contributing Writer
Jun 2015 - May 2017
Måndag
Content & Concept Designer
May 2015 - Feb 2017
Måndag
Content & Concept Designer
May 2015 - Feb 2017
RePack
Content Designer
May 2015 - May 2016
RePack
Content Designer
May 2015 - May 2016
Skills
Check out my latest work
I've worked on a variety of projects, from strategic design initiatives to complex product redesigns. Here are a few of my favorites.



