Hi, I'm Niilo 👋

Senior product designer: industrial and enterprise systems where hardware, operators, and software align; games industry experience.

📍Tampere, Finland
🗣️Finnish, English
NA

About

I'm a senior product designer with 20+ years shipping industrial, enterprise, games, and platform systems where people, machines, and software meet demanding operational constraints. From Nokia and Microsoft through TAIO (Ponsse, Dieta, Leanware), I design machine interfaces, operational tools, and UI frameworks that keep usability, safety, and engineering reality aligned. Systems-level UX meets hands-on delivery: 0→1 builds and Claude Code with engineers and product leaders; direct collaboration and interfaces that stay trustworthy in the field.

Work Experience

T

TAIO Oy

Chief Executive Officer

Sep 2020 - Present

C

Codemen Oy

Chief Design Officer · Product Innovation & AI Product Architect

Apr 2018 - Aug 2020

I

Independent

Independent Consultant

Jan 2018 - Apr 2018

B

BON Games

Art Director · Co-founder

Mar 2017 - Jan 2018

F

Fragment Production Ltd

Art Director

Feb 2015 - Mar 2017

M

Microsoft

Senior Design Manager, Windows Phones Industrial Design (Lumia)

May 2014 - Nov 2014

N

Nokia

5 roles

Oct 2000 - Apr 2014

U

University of Lapland

Research Assistant

Jan 1999 - Sep 2000

Skills

Product Design
User Experience (UX)
Information Architecture
User Research
Usability & Heuristic Evaluation
Wireframing
Prototyping
Visual Design
Design Systems
Design Tokens
Accessibility (WCAG)
Systems Thinking
Service Design

Check out my latest work

I've worked on a variety of projects, from strategic design initiatives to complex product redesigns. Here are a few of my favorites.

Ponsse: Forest machine interfaces
Ponsse: Forest machine interfaces
TAIO supports Ponsse in interface design for sustainable, globally demanding forest machinery. We co-create decision tools with the customer to prepare forestry for what comes next.
Industrial HMI
Machine UX
Field operations
Hardware & software
References
Rovio: Mid-production 2D capacity
Rovio: Mid-production 2D capacity
Rovio needed production-ready 2D artists during an active game release. We sourced aligned talent within two days; teams ramped within weeks and the collaboration continues.
Game production
Talent delivery
2D art
Animation
Fast ramp-up
References
Dieta: Dietatec flagship cooker UI
Dieta: Dietatec flagship cooker UI
We rebuilt Dietatec's flagship professional-cooker UI with service design and research alongside trainers and operators. Touch-first flows, typography, and icons follow Dietatec identity under real kitchen pressure.
Touch UI
Service design
Field research
Design system
Iconography
Professional kitchen
References
Leanware: SCM usability & visual layer
Leanware: SCM usability & visual layer
We improved usability and visual language for Leanware's established SCM while keeping the strengths that made it a market leader. Feedback stayed strong and the partnership continues.
Supply chain software
Enterprise UX
Complex data
Branded UI
Long product lifecycle
References

Interested in working together?

Tell us briefly what you need and we'll see if the skills and availability match.

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Niilo Alfthan - Senior product designer: industrial and enterprise systems where hardware, operators, and software align; games industry experience. | Portfolio | The Good Side | The Good Side