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Hi, I'm Niilo 👋

Senior product designer: industrial and enterprise systems where hardware, operators, and software align; games industry experience.

📍Tampere, Finland
🗣️Finnish, English
NA

About

I'm a senior product designer with 20+ years shipping industrial, enterprise, games, and platform systems where people, machines, and software meet demanding operational constraints. From Nokia and Microsoft through TAIO (Ponsse, Dieta, Leanware), I design machine interfaces, operational tools, and UI frameworks that keep usability, safety, and engineering reality aligned. Systems-level UX meets hands-on delivery: 0→1 builds and Claude Code with engineers and product leaders; direct collaboration and interfaces that stay trustworthy in the field.

Work Experience

T

TAIO Oy

Chief Executive Officer

Sep 2020 - Present

C

Codemen Oy

Chief Design Officer · Product Innovation & AI Product Architect

Apr 2018 - Aug 2020

I

Independent

Independent Consultant

Jan 2018 - Apr 2018

B

BON Games

Art Director · Co-founder

Mar 2017 - Jan 2018

F

Fragment Production Ltd

Art Director

Feb 2015 - Mar 2017

Skills

Product Design
User Experience (UX)
Information Architecture
User Research
Usability & Heuristic Evaluation
Wireframing
Prototyping
Visual Design
Design Systems
Design Tokens
Accessibility (WCAG)
Systems Thinking
Service Design

Check out my latest work

I've worked on a variety of projects, from strategic design initiatives to complex product redesigns. Here are a few of my favorites.

Ponsse: Forest machine interfaces
Ponsse: Forest machine interfaces
TAIO supports Ponsse in interface design for sustainable, globally demanding forest machinery. We co-create decision tools with the customer to prepare forestry for what comes next.
Industrial HMI
Machine UX
Field operations
Hardware & software
References
Rovio: Mid-production 2D capacity
Rovio: Mid-production 2D capacity
Rovio needed production-ready 2D artists during an active game release. We sourced aligned talent within two days; teams ramped within weeks and the collaboration continues.
Game production
Talent delivery
2D art
Animation
Fast ramp-up
References
Dieta: Dietatec flagship cooker UI
Dieta: Dietatec flagship cooker UI
We rebuilt Dietatec's flagship professional-cooker UI with service design and research alongside trainers and operators. Touch-first flows, typography, and icons follow Dietatec identity under real kitchen pressure.
Touch UI
Service design
Field research
Design system
Iconography
Professional kitchen
References
Leanware: SCM usability & visual layer
Leanware: SCM usability & visual layer
We improved usability and visual language for Leanware's established SCM while keeping the strengths that made it a market leader. Feedback stayed strong and the partnership continues.
Supply chain software
Enterprise UX
Complex data
Branded UI
Long product lifecycle
References
Niilo Alfthan - Senior product designer: industrial and enterprise systems where hardware, operators, and software align; games industry experience. | Portfolio | The Good Side | The Good Side